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Escape to Golf on Maui

Escape to Golf on Maui

To Give or Not to Give

To Give or Not to Give

Golf Marketing Posts

You may not know the movie that made it famous (Field of Dreams), or know which actor said it (Kevin Costner), but chances are you have heard this classic line: “If you build it, [they] will come” So here's the catch (excuse my baseball pun): what helped a movie garner Read More
Golf Marketing Posts
As we gathered around TV screens, mobile apps, or twitter feeds to watch Patrick Reed defeat Jimmy Walker in a playoff at Kapalua this weekend, it seemed especially fitting that NBC and the Golf Channel air the annual tournament of champions. After all, the biggest winner of 2014 was the Read More
Golf Marketing Posts
Earlier this year I wrote an article about the generation gap between golf courses and their future players. It caught the attention of Jeff Harrison from the Golf Industry Training Association, who invited me to participate in one of their Fairway Executive Podcasts. Jeff asked some thought-provoking questions such Read More
Golf Marketing Posts
It's been over 2 months since I posted a survey on this blog to try and learn why more millennials aren't taking up golf and what could be done to entice them to give the sport a try. It was a bit of a slog trying to get kids to Read More
Golf Marketing Posts